Video pre-roll for political candidates places your campaign’s 15 second video messages directly in front of the right voters on their favorite apps and websites. Using a sophisticated blend of targeting tactics, we identify potential supporters based on their party affiliations, online behaviors, and even their household locations. With Addressable Household Geo-Fencing, an innovative technology that creates digital boundaries around individual households, your 15-second pre-roll video ads play before free video content, ensuring maximum exposure.
Whether you’re promoting key platform initiatives or rallying support, this hyper-targeted approach ensures impactful reach, effectively influencing voter decisions right in their own neighborhoods.
HOW WE REACH THE RIGHT VOTERS
We pinpoint the voters most likely to support your platform by utilizing a blend of these targeting tactics:
Addressable Household Geo-Fencing: Delivers targeted display ads to voter households. Street addresses are matched against voter data and survey data to draw an exact geo- fence around voter’s homes. Then, the individuals within those homes are targeted with your ads on all applicable devices.
Contextual Targeting: Delivers targeted display ads to potential voters who are viewing web pages and websites that relate to your political views in real-time.
Behavioral Targeting: Delivers targeted display ads to potential voters based on their known political affiliations, as well as their political views that are demonstrated by online behaviors such as search, purchases, and browsing history.
Geo-Optimized Targeting: Delivers targeted display ads to potential voters within a geographic area. Areas can be targeted by districts, zip codes, cities, counties, or states.